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M2080-663 - IBM Digital Marketing Optimization Sales Mastery v1 - Dump Information

Vendor : IBM
Exam Code : M2080-663
Exam Name : IBM Digital Marketing Optimization Sales Mastery v1
Questions and Answers : 40 Q & A
Updated On : October 16, 2017
PDF Download Mirror : M2080-663 Brain Dump
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M2080-663 Questions and Answers

M2080-663


QUESTION: 34

Which of these business problems is one that IBM EMM DMOS addresses?


  1. Market visibility and thought leadership

  2. Integration of marketing efforts

  3. Market research

  4. Sales forecasting


Answer: C


Reference:

http://public.dhe.ibm.com/partnerworld/pub/swg/tealeaf_2.pdf(slide 26)


QUESTION: 35

What are the two key features of cxReveal?


  1. Fraud detection and Key Performance Indicators (KPIs)

  2. Dashboards and portal integration

  3. Shadow browse and annotations

  4. Session search and fraud detection


Answer: C


Reference: http://public.dhe.ibm.com/common/ssi/ecm/en/zzd03170usen/ZZD03170USEN.PDF( pa ge 2, see feature highlights)


QUESTION: 36

What is the key value proposition of IBM Digital Analytics for Social Media?


  1. Monitor customer sentiment for your brand

  2. Track Facebook post and re-tweets from Twitter

  3. Identify social campaigns that deliver the greatest impact

  4. Measure your social media spend


Reference:

http://www-03.ibm.com/software/products/us/en/social-media-digital-analytics/


QUESTION: 37

Which products are part of the CSO Suite?


  1. cxReveal and cxView

  2. cxResults and cxView

  3. cxReveal and cxVerify

  4. cxlmpact and cxResults


Answer: A


QUESTION: 38

Which marketing channel does IBM Impression Attribution primarily influence?


  1. Email marketing

  2. Display advertising

  3. Social media

  4. Mobile channels


Answer: B


Reference:

http://www-03.ibm.com/software/products/us/en/impression-attribution/


QUESTION: 39

Name the 3 factors that determine the price of Tealeaf software:


  1. Page count, #Tealeaf Users, and Products

  2. Products. #Tealeaf Users, and #Units

  3. #Units, Page Count and #Tealeaf Users

  4. Products. Page Count and #Units


QUESTION: 40

The most persuading method to sell Tealeaf to prospects is:


  1. Differentiate Tealeaf from competitors

  2. Tell Tealeaf customer stories

  3. Tell prospects about the benefits of Tealeaf

  4. Sell products at a discounted price


Answer: B


IBM M2080-663 Exam (IBM Digital Marketing Optimization Sales Mastery v1) Detailed Information

M8010-663 Test Information / Examination Information


Number of questions : 40
Time allowed in minutes: 90
Required passing score : 70%
Languages : English


M8010-663 Objectives




References:


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